The CRM that real estate brokers actually use. Track every lead from 99acres to closing, manage your pipeline visually, and never let a follow-up slip through the cracks.
Total Leads
1,247
+12%
Active Deals
84
+8%
Revenue
2.4 Cr
+23%
Conversion
18.6%
+3.2%
Pipeline Overview
Sources
Leads Managed
Deals Closed
Revenue Tracked
Uptime
Every broker we talk to faces the same problems. We built The Broker's Lane to solve them all.
You get inquiries from 99acres, MagicBricks, Housing.com, walk-ins, referrals — and they end up scattered across WhatsApp chats, Excel files, and sticky notes. Important leads fall through the cracks.
Which leads are hot? Who hasn't been contacted in weeks? How many site visits happened this month? Without a clear pipeline, you're flying blind and losing deals to faster competitors.
You promised to call Raj after his site visit. It's been 10 days. By the time you remember, he already booked through another broker. Manual follow-up tracking simply doesn't scale.
Managers have no idea what their brokers are doing. Are leads being contacted? Are site visits happening? Without data, it's impossible to coach your team or identify top performers.
Tracking deal values, commission splits, payment installments, and documentation across dozens of active deals is a nightmare. One miscalculation and you're leaving money on the table.
You have 50 properties and 200 leads, but no easy way to match them. Leads looking for 3BHK in Bandra get shown villas in Thane because there's no system to connect supply and demand.
Drag-and-drop Kanban board that mirrors your actual sales process. From first inquiry to possession — every stage is visible, every lead accounted for.
Raj Mehta
Priya Sharma
Arjun Patel
Neha Gupta
Vikram Singh
Anita Reddy
Suresh Kumar
Stop manually entering leads from portal exports. Upload any CSV and our intelligent mapper auto-detects columns from 99acres, MagicBricks, Housing.com, and more.
Column Mapping
847 leads ready to import
Role-aware dashboards give managers the full picture and brokers their personal scorecard. Know your conversion rate, revenue, and pipeline health — updated in real time.
Total Leads
1,247
+12%
Active Deals
84
+8%
Revenue
2.4 Cr
+23%
Conversion
18.6%
+3.2%
Pipeline Overview
Sources
From the first 99acres inquiry to handing over the keys — track every lead through every stage. Drag, drop, done.
Raj Mehta
Priya Sharma
Arjun Patel
Neha Gupta
Vikram Singh
Anita Reddy
Suresh Kumar
No complex setup, no consultants needed. Just sign up, import your leads, and start closing.
Sign up and invite your team. Set up roles — managers oversee, brokers execute. Takes 2 minutes.
Upload your CSV exports from any portal. Our smart mapper handles the rest. Zero manual data entry.
Track your pipeline, follow up on time, match inventory to leads, and watch your conversion rate climb.
“We were using Excel for 200+ leads. Within a week of switching to The Broker's Lane, we recovered 15 leads we'd completely forgotten about. Three of them converted to site visits.”
Rajesh Kapoor
Principal Broker, Kapoor Realty, Mumbai
“The CSV import from 99acres is a game-changer. My team used to spend 2 hours a day on data entry. Now it's 30 seconds. That's 2 hours more of selling every single day.”
Priya Nair
Sales Manager, Horizon Properties, Bangalore
“I can finally see what my 8 brokers are doing. Who's following up, who's not. Our conversion rate went from 6% to 14% in two months because nothing falls through now.”
Amit Desai
Managing Director, Desai & Associates, Pune
No hidden fees. No per-lead charges. Pay for your team size, not your success.